What We Do
Strategic Marketing & Branding Consultancy | Fractional Marketing Support
Whether you’re building your brand from scratch, refining your positioning or rethinking your marketing strategy, we offer flexible, expert-led support to meet you where you are. From full-service fractional Marketing partnerships to one-off strategy projects, we act as your outsourced marketing and branding team, or seamlessly slot in alongside your internal team.
Talk to us – Book your free Discovery Call
At WhoWhyHow, we blend brand strategy, marketing consultancy, and hands-on delivery. That means we don’t just tell you what to do – we show you how to do it, coach you through it and explain why each step matters. You’ll gain clarity, capability and measurable outcomes.
Our work spans:
Developing and executing brand positioning frameworks that resonate with your audience
Defining brand voice guidelines to unify your messaging across channels
Creating brand identity design systems that elevate your presence and build trust
Crafting lead generation strategies rooted in insight, not guesswork
Implementing marketing strategies for SMEs and scaling businesses that drive long-term growth
Every project starts with strategy—grounded in your goals, built on best practice, and designed to deliver impact. We use proven marketing frameworks and real-world experience to create cohesive plans that align your brand, messaging, and campaigns. Whether you need a branding consultancy UK for a rebrand or a marketing consultant for startups to accelerate growth, we bring focus, energy, and action.
If you’re looking for strategic support that’s flexible, results-driven, and brand-led, let’s talk. We’ll help you clarify your message, connect with the right customers, and grow with confidence.
Your Marketing Department
We love what we do – we bounce into work everyday. That rubs off on our work and your outcomes. Working for you as an outsourced marketing department, we can undertake the marketing functions you need support with. From a few hours a week to global strategists, we know what we’re doing and we know how to work with people already in the company. From a fixed-term to take your brand to the next level before we hand it back to your team to a constant support over several years, we’re here for you.
Marketing
Your strategy might need a nip and tuck or you might need to start from scratch – every business is different. We’ll assess your needs, listening as much as questioning. We won’t dazzle you with jargon or buzzwords – but we know how and when to use them! We’ll take you through your strategy, from project planning and ideation to reporting.
Working across both digital and offline channels, we’ll cherry pick your perfect marketing mix, whether the magic ingredient is a dash of comms or stakeholder engagement.
Brand
Working with you and your people, we’ll capture the beliefs and behaviours that guide your philosophy and inform your interactions. Focusing on the things you value, we’ll reveal what influences how you operate and drives your business forward. We know that aligning your organisation’s culture with your brand brings it to life and delivers powerful outcomes with positive consequences.
Copywriting
We deliver word perfect copy to brief, to deadline and packed full of emotional intelligence. With a quick turnaround, we write across all types of output, from social media to ad copy and creative campaigns. Our copy seamlessly incorporates sales strategies, SEO and storytelling, so your readers are engaged and receptive to your messaging. Writing for digital platforms and traditional print outlets, we write thousands of words or just hundreds of characters. We tell. We sell. We love to write.
Comms, PR and Reputation
From communications strategies to acting as your PR agency, we ensure your message is reaching the right media outlets at the right time to maximise your coverage. With over 25 years’ experience in communication strategy and media liaison, we know the power of the media and will help your business tap into it.
Fractional CMO or Marketing Manager
If you need someone that you can call on a regular basis, but you’ve got to consider the bottom line, our Fractional Marketing Service could work for you. Whether you’d like us to coach your Marketing Executive to get the best out of them or you want to utilise our breadth of experience here and there, we here to work with you how and when you need us.